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Mesquite, Texas: This segment of
the show is called, In the Trenches. Here you meet five young men who felt the energy of a new idea,
the energy of their market, and the power of an emerging media. The ended up
with "the right product at the right time." At idsoftware.com we read, "id
Software is, by general acknowledgement, the coolest game shop in the world.
Named for the instinctual part of the human psyche first identified by Freud,
ids software development team continues to make gaming history."
Key Ideas.
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Other segments in this show:
Neal
Patterson has built this business into a leading healthcare software
company. Starting from scratch, Cerner went over $150 million in sales in less
than 10 years. In 1998 FORTUNE Magazine named Cerner one of the best places to
work in America. |
 Integrity Selling.
Ron Willingham, author of Integrity
Selling and several other books -- When Good isn't Good Enough,
The Best Seller, and Hey, I'm the customer talks about the heart
of business.
Do the right
thing. Professor Dr. Laura Nash of Harvard University and Boston
University is the author of Good Intentions Aside and talks here about
business ethics.
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  StreetFighter Marketing.
Jeff Slutsky takes us into the creative mind
and the enterprising, rather bold, spirit . . . great market tips for the
viewing!
Law Talk. John Dolan
talks about the home office deduction and cautions viewers to be sure it is
your principal place of business
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| We invite your
questions
or comments. |
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